# Marketing Working Group Report - 6 (21.03.2022 - 28.03.2022) ## Marketing Lead : _leet_joy_ - Pre-proposal Discussion https://testnet.joystream.org/#/forum/threads/949 - Lead hiring proposal https://testnet.joystream.org/#/proposals/1135 - Working group application thread https://testnet.joystream.org/#/forum/threads/944 ### Report: This is the 6th report for the Marketing Working Group. ### Group | Worker ID | Name | Time | Language | Score | Discord ID | | --------- | ----------- | ---------------- | -------- | ---------- | ---------------- | | 1 | igrex | UTC+3 | EN/RU | | IgreX#0267 | | 2 | marat_mu | UTC+3 | EN/RU | | MarikJudo#1899 | | 3 | kate_fm | UTC+3 | EN/RU | | kate_fm#0169 | | 4 | adovrn | UTC+3 | EN/RU | | adovrn#1094 | | 6 | shtihmas | UTC+3 | EN/RU | | Shtihmas#9582 | | 5 | kriptos | UTC+3 | RU | | kriptos#3590 | | 7 | kira_skipper | UTC+3 | EN/RU | | Skipper#0353 | | 8 | andybut | UTC+3 | EN/RU | | andybut#3606 | | 9 | oskarte | UTC+3 | | | Nata#7679 | | 10 | abramaria_ | UTC+3 | EN/RU | | Mariia#1653 | ### Tasks & Achievements List of all WG tasks can be found here - [ Link ](https://docs.google.com/spreadsheets/d/1x12bAujENkCSMFVpegQQ-ZRS-JAqlPN4pT27VIqiY7c/edit?usp=sharing) Council report [46.III-2 ‘New’ Working Group Status](https://docs.google.com/document/d/1k9zqyAgEkLIXYiTxgkEQik5yGIEMULfERVdm3sSb_7g) Previous WG reports: [1](https://github.com/Joystream/community-repo/blob/master/working-groups/marketing/report_1.md) [2](https://github.com/Joystream/community-repo/blob/master/working-groups/marketing/report_2.md) [3](https://github.com/Joystream/community-repo/blob/master/working-groups/marketing/report_3.md) [4](https://github.com/Joystream/community-repo/blob/master/working-groups/marketing/report_4.md) [5](https://github.com/Joystream/community-repo/blob/ee033f2f542d94539aae68dd253543d0804a1740/working-groups/marketing/report_5.md) Past week WG was focused on tasks below. | Task ID | Name | Task | Progress | Reward* | Info | | --------- | ----------- | ---------------- | -------- | ---------- | -------- | | 6 | leet_joy, kira_skipper, adovrn | KEYWORDS for Google Ads: content makers | In progress | | [Link](https://docs.google.com/spreadsheets/d/18cMYhPGU2OorAxE37amI0iqMmeJ6UG9mz258BxYW3aw/edit#gid=0) | | 14 | kate_fm | deputy 21.03.2022 - 28.03.2022 | Completed | | | | 15 | leet_joy, kate_fm, abramaria, adovrn | creating survey to understand our current base of participants | In progress | | [Link](https://docs.google.com/spreadsheets/d/1x12bAujENkCSMFVpegQQ-ZRS-JAqlPN4pT27VIqiY7c/edit#gid=681322210)| | 16 | adovrn | defining potential competitors of Joystream | Completed | | [Link](https://docs.google.com/spreadsheets/d/1x12bAujENkCSMFVpegQQ-ZRS-JAqlPN4pT27VIqiY7c/edit#gid=216664856)| | 17 | kate_fm | research on LBRY (Odysee) | Completed | | [Link](https://medium.com/@katerina510/is-decentralization-a-philosophy-or-a-necessity-decentralized-governance-tools-85375f661ed)| | 18 | abramaria | research on potential competitors | In progress | | | *Reward - To be evaluated according with new WG budget. ### Weekly Summary **Content Creation:** Working group continues work on onboarding content. **Research:** Research work is ongoing. WG started developing survey for screening current base of participants. @kate_fm has done exellent research on decentralized media platform LBRY, their problems with SEC and its governance system - [Link](https://medium.com/@katerina510/is-decentralization-a-philosophy-or-a-necessity-decentralized-governance-tools-85375f661ed). @adovrn continues research to defining potential competitors of Joystream and KEYWORDS. [Link](https://docs.google.com/spreadsheets/d/18VIfD08MxStRcj7uMGb4PdTUBayUNyJbI82dLApKuBU/edit?usp=sharing) **Campaign Management:** During this reporting period there were no active advertising campaigns. WG continues to developing keywords list for Google Ads. The first target audience - content makers who want to increase their earnings. **Payments:** During this reporting there were no payments made due to migration to Olympia.